This post is courtesy of Yawp! Creative Marketing Founder Jason Stigora, who I have had the pleasure of getting to know the past several months in a workshop series offered by Business Vision Network. Some of the most common requests I receive from business owners are, “I need a... Read More ››
With the recent announcement by Facebook that FBML is being phased out, I can not help but wonder about the impact that changes like this have on businesses. This is one of those things that makes you realize you have to be cautious about what marketing channels you invest... Read More ››
Hard to believe that a year has come and gone without us posting an update to the product section of our blog. Contrary to the likely perception, this does not mean we haven’t been busy with product. On the contrary, we have some exciting things to share. To begin,... Read More ››
We’ve all heard the saying, “Any press is good press,” but few of us considered bad press an important aspect of internet marketing. Here’s the story: A designer eyeglasses seller called DecorMyEyes (I’m not going to link to them) followed shady business practices with its customers, harassing them, overcharging... Read More ››
A recent Google patent sheds new light on how Google categorizes pages. In the patent, Google provides the following example of the categorization process: “Cleaning Supplies,” “Lawn Care,” “Maintenance,” and “Decorative,” represent subcategories and can also reflect specific items. “Brooms,” “Mops,” “Vacuum Cleaners,” “Rakes,” “Mowers,” “Flamingos,” “Gnomes,” reflect... Read More ››
The relatively new concept of locating and using coupons via the internet on mobile phones is expected to greatly increase in popularity within the coming years, and new research shows that women are leaders where this new technology is concerned. A survey conducted by miBuys showed that two thirds... Read More ››
Bing has recently put into effect a new patent involving temporal search, which will return time-relevant search results to users. Depending on when a query is searched, different results will be delivered. If, for instance, a searcher queries ‘Valentine’s Day’ around February 14, they will receive results for the... Read More ››