Marketing

Do Early Adopters Have All the Glory?

Do Early Adopters Have All the Glory?

Marketing

One of the greatest obstacles that small businesses face today in their online marketing is DISTRIBUTION. Email lists have to be built. Mobile opt-in subscribers have to be accumulated. Social Media connects have to be established. All this takes... Read More »

A Mobile Marketing Crash Course for Small Business Owners

A Mobile Marketing Crash Course for Small Business Owners

Marketing / Mobile / Tips

Unless you live in the Land of Nod, you most certainly must recognize the rapid increase in the use of mobile devices such as iPad, iPhone, and Adroid-powered smartphones over the past 2-3 years. As a business owner, you... Read More »

Find places online to run daily local advertising deals

Find places online to run daily local advertising deals

Marketing

So often when you think of running coupon offers and specials you think of restaurants and retailers. But the types of coupons and special offers to run and the types of businesses that can run them, is a very... Read More »

Referred Business Takes Time

Referred Business Takes Time

Marketing

As a business owner, I am always on the lookout for potential new business. Not just with people and businesses that would benefit from my products and services, but also with people that can make introductions and refer me... Read More »

Keep the Strategy Horse in front of the Marketing Cart

Keep the Strategy Horse in front of the Marketing Cart

Marketing / Tips

This post is courtesy of Yawp! Creative Marketing Founder Jason Stigora, who I have had the pleasure of getting to know the past several months in a workshop series offered by Business Vision Network. Some of the most common... Read More »

Bad Press Equals Good Google Rankings?

Marketing

We’ve all heard the saying, “Any press is good press,” but few of us considered bad press an important aspect of internet marketing. Here’s the story: A designer eyeglasses seller called DecorMyEyes (I’m not going to link to them)... Read More »

Google Patent Places SEO Emphasis on Categories

Marketing

A recent Google patent sheds new light on how Google categorizes pages.  In the patent, Google provides the following example of the categorization process: “Cleaning Supplies,” “Lawn Care,” “Maintenance,” and “Decorative,” represent subcategories and can also reflect specific items.... Read More »

SEO Tips for YouTube Video Marketing

Marketing / Social Media / Tips

An effective strategy for any internet marketing company, video marketing is becoming very popular, and for good reason.  YouTube is currently the second largest Search Engine on the internet (behind Google) and is the #3 website in the world. ... Read More »

Women Show Increased Interest in Mobile Coupons

Marketing / Mobile

The relatively new concept of locating and using coupons via the internet on mobile phones is expected to greatly increase in popularity within the coming years, and new research shows that women are leaders where this new technology is... Read More »

Bing Changes Internet Marketing Game with Temporal Search

Marketing / Technology

Bing has recently put into effect a new patent involving temporal search, which will return time-relevant search results to users.  Depending on when a query is searched, different results will be delivered. If, for instance, a searcher queries ‘Valentine’s... Read More »

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